/>Building Customer Loyalty with Customer Service Pretty much everyone agrees that providing good customer service is important, but does showing your customers how much you care about them actually have an impact on your business’ bottom line? The answer...
When I headed up the marketing function for other businesses (many years ago now), I came to realise that the best customers always came from customer referrals. These were always the customers that spent the most, that didn’t require...
Customer reviews are hugely valuable for small businesses – for a number of reasons… Online reviews are SEO gold! Customer reviews contain unique content and links to your business which play a BIG part in getting your business found...
Positive customer reviews are the holy grail of marketing. Instead of saying how good you are yourself, your customers are doing it for you. Fantastic! On their own, positive customer reviews can be powerful, but when you actually get...